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Concurrent Session
The Tech Effect: Creating “Smart Shoppers” Through Your Benefits Enrollment Platform
Room: TBD
Tuesday 06/25/2019 02:00 PM - 03:00 PM Add to calendar
1.00 SHRM PDCs | Competencies: Business Acumen, Consultation, HR Expertise | Intended Audience: Senior-Level
Workplace Application:
Technology platforms that create “smart shoppers” in a diverse workforce result in cost savings and engaged employees. 

The right technology platform for benefits enrollment and healthcare will transform participants into savvy shoppers who are better able to make informed decisions. They will also remain engaged, utilizing their benefits year-round and optimizing results for themselves and your organization.

Learning Objectives:

  • Understand how technology platforms can create an engaged workforce through a smart online “shopping” experience.
  • Use a technology-based benefits platform to obtain data-driven insights into participants’ buying habits and ongoing engagement.
  • Recognize that informed participants will make smarter benefits choices, often resulting in cost savings for the employer.
Rob Harkins Photo
Rob Harkins, Private Exchange Practice Leader,
Willis Towers Watson
Tricia Collins-Schmidt Photo
Tricia Collins-Schmidt, Senior director, National Brokerage & Advisory Growth leader,,
And Midwest Region leader, Health & Benefits, Willis Towers Watson